Amit Z. Baruch
Amit is one of roughly 100 civilian instructors nationwide who are certified to teach defensive tactics to law enforcement personnel. Amit is also an award-winning public speaker with a magnetic, inspirational and humorous approach. He blends these two facets of his life to teach practical safety, awareness and self defense skills to people of all ages and walks of life.
Amit Z. Baruch teaches common-sense, practical safety, awareness and self defense skills to people of all ages and walks of life. He is a firm believer that “an ounce of prevention is worth more than a pound of cure”. It is Amit’s personal mission to instill in his students an understanding of violence and danger, while providing them with reality based training to help avoid and escape these threats. Trainers often speak in generalities, advising people to “trust their gut,” for example. Amit uses true stories and personal experiences to illustrate and demonstrate exactly how to put such wisdom into practice. He also teaches the hands-on physical self-defense skills he hopes his students will never need to utilize.
His background provides Amit the unique skill set needed to address these situations and offer real safety solutions. He is an expert-level hand-to-hand combat instructor—training civilians, law enforcement and executive protection teams in Krav Maga, the close-quarter battle system of the Israeli military. Amit is one of roughly 100 civilian instructors nationwide who are certified to teach defensive tactics to law enforcement personnel. He previously worked as part of a security and operations detail for the Israeli government, where he trained in executive protection, facility security, self defense and martial arts. Although he is skilled in physical violence, and instructs others in how to inflict it when absolutely necessary, Amit teaches the art of avoiding trouble altogether. He advocates: the best physical altercation is the one that never happens!
Amit pushes his self-defense students physically and mentally, preparing them to overcome violent encounters by proving they are far stronger and more capable than they imagined. Despite the seriousness of the subject he teaches, Amit’s approach is optimistic and cheerful. His goal is to empower and inspire, rather than frighten. He achieves this by engaging his students and using humor to overcome otherwise threatening topics. People training with Amit sweat, laugh and are entertained while learning the basic skills and mindsets necessary to make themselves and their families safer.
Join us on Thursday, May 22, and Saturday, May 24th for a one day workshop with Amit. More details to come!
📅 Deal Makers Meeting – May 22, 2025 | 6:30 PM
📍 The Cove – 510 Clearwater Loop, Post Falls, ID
🎟 Your first meeting is free!
📅 Special One Day Workshop with Amit – May 24, 2025 | 9:00 AM
📍 More Details to Come!